CATALIS is an independent non-profit organization mandated and funded by the Government of Quebec to support and coordinate clinical research across the province.
What we did
CATALIS partnered with Design Shopp to evolve its brand and digital presence as the central organization coordinating clinical research in Quebec. Building on a long-standing collaboration that included the launch of the CTQ Patients and CTQ Sponsors brands and websites, we developed a comprehensive brand ecosystem around CATALIS’s new visual identity and redesigned its website from the ground up.
Beyond the website, the refreshed brand was extended across a wide range of communications, including reports, presentations, social media, video assets, and printed collateral. The result is a modern, authoritative platform that makes complex information easier to navigate while serving the distinct needs of patients, healthcare institutions, and clinical trial sponsors.
The Goals
Following a recent evolution of its visual identity, CATALIS needed a modern digital presence that reflected its growing role as the organization responsible for coordinating clinical research across Quebec.
The challenge was to create a clear and cohesive experience capable of serving three distinct audiences—patients, healthcare institutions, and clinical trial sponsors—while making a large volume of complex information easier to access, understand, and navigate. The goal was to strengthen CATALIS’s position as the leading authority in the field and establish a scalable foundation for its expanding brand ecosystem.
