Ecosystems for longevity & conversion
Redesign and development of the website leading Canada’s renewable energy evolution
For over 20 years, Evolugen has been developing, building and optimizing hydro and wind projects, bringing renewable energy to local communities across Canada.
We brought on our team of designers to engineer a website that could evolve with Evolugen by Brookfield Renewable and scale as the company may need in the future.
We worked closely with Evolugen’s team to understand the goals of the company and the target market. We had to reposition the messaging and general direction of the website.
Overall, the website required consistency, but also a major reorganization of content and pages as well as new interactive features such as the presence page and its interactive map feature.
Brookfield Renewable underwent a substantial re-branding and Design Shopp was mandated to take on the redesign of the website. The main goal of the project was to deliver a website that demonstrates Evolugen’s expertise and production capacity.
In doing so, we needed to reflect the company’s dedication to sustainability and environmental preservation, as well as its involvement in the Canadian native communities.
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